THE IMPORTANCE OF TRANSMEDIA STORIES IN ENHANCING STUDENTS' INTEREST IN LANGUAGE

Authors

  • Ismoilova Gavharoy Qo’ziboy kizi Researcher at Andijan state pedagogical university

Keywords:

transmedia storytelling, language learning, student engagement, multimedia education, interactive narratives, language acquisition, educational technology, multimodal learning, classroom innovation.

Abstract

 This article explores the role of transmedia storytelling in language education, emphasizing its effectiveness in increasing student engagement and motivation. By spreading narratives across multiple media platforms, transmedia stories provide immersive, contextualized language experiences that cater to diverse learning styles. The article discusses how this approach supports vocabulary acquisition, critical thinking, and creativity, while also offering practical classroom applications and addressing potential challenges. Overall, it highlights transmedia storytelling as a dynamic tool to revitalize traditional language learning methods in the digital age.

Downloads

Download data is not yet available.

References

Albers, P., & Harrell, M. (2015). Using transmedia storytelling to improve vocabulary acquisition and cultural awareness in language learning. Journal of Educational Technology & Society, 18(4), 45–56.

Dede, C. (2010). Comparing frameworks for 21st-century skills. In J. Bellanca & R. Brandt (Eds.), 21st Century Skills: Rethinking How Students Learn (pp. 51–76). Solution Tree Press.

Gee, J. P. (2014). Teaching, learning, literacy in our high-risk high-tech world: A framework for becoming human. Teachers College Press.

Jenkins, H. (2006). Convergence culture: Where old and new media collide. New York University Press.

Larsen-Freeman, D. (2000). Techniques and principles in language teaching (2nd ed.). Oxford University Press.

Ryan, M.-L. (2013). Narrative as virtual reality 2: Revisiting immersion and interactivity in literature and electronic media. Johns Hopkins University Press.

Scolari, C. A. (2009). Transmedia storytelling: Implicit consumers, narrative worlds, and branding in contemporary media production. International Journal of Communication, 3, 586–606.

Downloads

Published

2025-07-23

How to Cite

Ismoilova Gavharoy Qo’ziboy kizi. (2025). THE IMPORTANCE OF TRANSMEDIA STORIES IN ENHANCING STUDENTS’ INTEREST IN LANGUAGE. Journal of Applied Science and Social Science, 15(07), 319–324. Retrieved from https://www.internationaljournal.co.in/index.php/jasass/article/view/1517

Issue

Vol. 15 No. 07 (2025): Volume 15 Issue 07

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

All content published in the Journal of Applied Science and Social Science (JASSS) is protected by copyright. Authors retain the copyright to their work, and grant JASSS the right to publish the work under a Creative Commons Attribution License (CC BY). This license allows others to distribute, remix, adapt, and build upon the work, even commercially, as long as they credit the author(s) for the original creation.