PEDAGOGICAL BASIS OF DEVELOPING MEDIA LITERACY CULTURE IN LEADING EDUCATORS

Authors

  • Djumaniyazova Muyassar Mamatsheripovna Researcher at the National Institute of Pedagogical Skills named after A. Avloni

Keywords:

media literacy, media culture, educational leader, pedagogical foundations, educational management, digital competence, information security.

Abstract

This article analyzes the pedagogical foundations for developing media literacy culture among educational leaders. In the context of an information-oriented society, the competencies of educational institution leaders in effectively engaging with the media environment are becoming increasingly important. The study examines the essence and conceptual meaning of media literacy, its role in the professional activities of educational leaders, the factors influencing the formation of media literacy culture, as well as the pedagogical conditions and development mechanisms from a scientific and theoretical perspective.

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References

Hasanov, O. The Book of Leaders. Tashkent: “Muharrir” Publishing House, 2022. 340 p.

Karimova, E., Usmonova, A., & Djumaniyazova, M. Cooperation with the Public and Parents. Tashkent: G‘afur G‘ulom Publishing and Printing Creative House, 2025. 112 p.

Po‘latov, Sh. Educational Management or the Strategy of Scientific and Methodological Management of an Educational Institution: A Study Guide. Tashkent: “Yosh Kuch” Publishing House, 2019. 591 p.

Schleicher, A. World-Class Education: How to Build a 21st-Century School System? Foreword by Sh. Shermatov and H. Umarova; General editor D. Norboyeva; Translators: R. Akhmatova, D. Norboyeva. Tashkent: “Zamin Nashr” Publishing House, 2022. 344 p.

Robinson K. “Creative Schools: The Grassroots Revolution That’s Transforming Education”/ Penguin Publishing Group, 2016. 320 p.

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Published

2026-01-05

How to Cite

Djumaniyazova Muyassar Mamatsheripovna. (2026). PEDAGOGICAL BASIS OF DEVELOPING MEDIA LITERACY CULTURE IN LEADING EDUCATORS. Journal of Applied Science and Social Science, 16(01), 9–12. Retrieved from https://www.internationaljournal.co.in/index.php/jasass/article/view/2873