INTERNATIONAL RELATIONS OF THE NATIONAL TELEVISION AND RADIO COMPANY OF UZBEKISTAN: HISTORICAL PERSPECTIVE, CONTEMPORARY DIPLOMATIC ROLE AND FUNCTIONAL ASPECTS

Authors

  • LAZIZ DJURAEV Two-time master, PhD candidate The University of World Economy and Diplomacy

Keywords:

NTRC, MTRK, International Relations in Uzbekistan, Uzbek TV, Uzbekistan, Historical Perspective, Contemporary Diplomatic Role, Functional Aspects, International Relations Department MTRK, National Television and Radio Company of Uzbekistan, International Relations in Uzbek TV, Television and Radio in Uzbekistan, key functions of International Relations Department, MTRK Uzbekistan

Abstract

 In the context of global transformations and information integration, national and public television and radio companies play a crucial role in shaping the positive international image of states. The case of Uzbekistan illustrates how the National Television and Radio Company of Uzbekistan (NTRC) uniquely combines traditional values with innovative approaches, enabling it to not only promote the country’s cultural and political interests but also serve as a strategic intellectual media center. This article places particular emphasis on the International Relations Department, which functions as the true nucleus of the Company. Through its expertise and diplomatic acumen, this department contributes to the development and implementation of advanced regional and interstate initiatives in the field of broadcasting and media.

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References

World Bank. (2023). Media and Cultural Diplomacy in the 21st Century.

UNESCO. (2021). The Role of Public Media in Cultural Diplomacy.

Khadjaev, A.D. (2022). The National Television and Radio Company of Uzbekistan: Keeping Pace with the Times. IJOD-PRESS Publishing.

Petrova, A.A. (2019). International Relations and Media Policy. Tashkent: Uzbekistan Publishing.

Sidorov, V.V. (2021). Globalization and Its Impact on Media. Journal of International Journalism, 15(3), 45-60.

Kuznetsova, L.L. (2018). Traditions and Innovations in the Uzbek Media Industry. Media Studies Bulletin, 12(1), 78-92.

Ivanov, I.I. (2020). State Media and Cultural Diplomacy. Moscow: Nauka Publishing.

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Published

2025-02-27

How to Cite

LAZIZ DJURAEV. (2025). INTERNATIONAL RELATIONS OF THE NATIONAL TELEVISION AND RADIO COMPANY OF UZBEKISTAN: HISTORICAL PERSPECTIVE, CONTEMPORARY DIPLOMATIC ROLE AND FUNCTIONAL ASPECTS. Journal of Applied Science and Social Science, 15(02), 636–638. Retrieved from https://www.internationaljournal.co.in/index.php/jasass/article/view/685