NARZULLAYEV JAMOLBEK ASAT UGLI. THE EFFECTIVENESS OF BRAND DEVELOPMENT AND MARKETING TOOLS IN HIGHER EDUCATION INSTITUTIONS: AN ANALYSIS OF CRM SOFTWARE. Journal of Applied Science and Social Science, [S. l.], v. 15, n. 09, p. 404–407, 2025. Disponível em: https://www.internationaljournal.co.in/index.php/jasass/article/view/1800. Acesso em: 29 oct. 2025.