THE IMPACT OF INNOVATION MANAGEMENT ON ORGANIZATIONAL EFFECTIVENESS.
Keywords:
Innovation management, organizational effectiveness, strategic innovation, organizational performance, competitive advantage, leadership, change management, organizational culture, technological adaptation, innovation strategyAbstract
This article explores the relationship between innovation management practices and organizational effectiveness, emphasizing how the strategic integration of innovative processes contributes to sustainable growth, competitive advantage, and enhanced performance. The study analyzes key components of innovation management, including leadership, organizational culture, resource allocation, and technological adaptation, to assess their influence on efficiency, adaptability, and goal attainment within organizations.
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